Hilton Honors: Book Hotels — Reviews & Insights
Hilton Worldwide Holdings Inc.
Analysis Summary
Hilton Honors: Book Hotels app receives mixed reviews, with users praising its user interface and digital key feature but criticizing frequent bugs and unexpected errors. The app's freemium model is...
Rating Distribution
Pain Points
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bugs
· 27.0% of reviews
Frequent application malfunctions and errors.
-
digital check-in
· 14.0% of reviews
Issues with the digital key and check-in process.
-
login issues
· 6.0% of reviews
Problems with account sign-in and authentication.
-
performance
· 27.7% of reviews
Slow app speed and responsiveness issues.
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unexpected errors
· 14.3% of reviews
Frequent unexpected error messages.
-
app crashes
· 15.0% of reviews
Application frequently crashes.
-
ads
· 6.0% of reviews
Excessive promotional notifications.
-
check-in process
· 13.3% of reviews
Difficulties with the check-in process.
-
hotel experience
· 8.0% of reviews
Negative experiences at Hilton hotels.
-
staff service
· 1.3% of reviews
Issues with hotel staff service.
-
sort function
· 0.3% of reviews
Problems with sorting hotel options.
-
currency conversion
· 2.0% of reviews
Lack of currency conversion options.
-
rewards program
· 0.3% of reviews
Issues with the Hilton Honors rewards program.
-
dark mode
· 0.3% of reviews
Lack of dark mode option.
-
calendar export
· 4.0% of reviews
Inability to export reservations to calendar.
-
VPN incompatibility
· 1.7% of reviews
Incompatibility with VPN services.
-
iOS compatibility
· 4.3% of reviews
Compatibility issues with iOS devices.
-
check-in feature
· 8.3% of reviews
Problems with the check-in feature.
-
digital key
· 4.0% of reviews
Problems with digital key functionality
Praised Features
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user interface
· 4.3% of reviews
App's overall design and usability.
-
digital key
· 2.7% of reviews
Feature allowing users to unlock their rooms digitally.
-
reservation management
· 6.7% of reviews
Ease of managing hotel reservations.
-
Digital key feature
· 2.7% of reviews
Feature allowing users to unlock their rooms digitally.
-
Managing hotel reservations
· 5.3% of reviews
Managing hotel reservations
Feature Requests
-
dark mode
· 0.3% of reviews
Request for a dark mode option.
-
calendar export
· 3.7% of reviews
Request to export reservations to calendar.
-
currency conversion
· 2.0% of reviews
Option to view prices in local currency
-
VPN support
· 1.7% of reviews
Compatibility with VPN services
-
iOS compatibility
· 4.3% of reviews
Request for better iOS compatibility.
Bug Reports
-
app crashes
· 15.3% of reviews
Application frequently crashes.
-
unexpected errors
· 14.7% of reviews
Unexpected error messages.
-
login issues
· 6.0% of reviews
Problems with account sign-in and authentication.
-
digital check-in
· 10.7% of reviews
Problems with the digital check-in feature
-
check-in process
· 14.0% of reviews
Difficulties with the check-in process.
Competitive Position
Hilton Honors maintains a strong market position due to its extensive hotel network and loyalty program. However, frequent app bugs and service issues pose risks to maintaining customer satisfaction and loyalty.
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