Snapchat
Snap, Inc.
Analysis Summary
Snapchat continues to be a popular photo-video messaging app, but recent changes in storage fees for memories have led to significant user dissatisfaction and increased churn. Users appreciate the...
Rating Distribution
Pain Points
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pricing
· 19.0% of reviews
Charges for memory storage
-
ads in messages
· 10.0% of reviews
Intrusive ads
-
bugs
· 20.0% of reviews
App crashes and freezes
-
ux
· 9.0% of reviews
User interface issues
-
support
· 2.0% of reviews
Poor customer service
-
filters and lenses
· 15.0% of reviews
Limited filters
-
messaging
· 7.0% of reviews
Notification issues
-
overall experience
· 26.0% of reviews
General dissatisfaction
-
stories
· 20.0% of reviews
Content issues
-
communication
· 26.0% of reviews
Privacy concerns
-
screenshot notifications
· 2.0% of reviews
Notification of screenshots
-
more storage options
· 16.0% of reviews
Limited storage
-
better support
· 1.0% of reviews
Need for improved support
-
landscape mode
· 7.0% of reviews
Lack of landscape support
-
memory backup
· 17.0% of reviews
Memory backup issues
-
password reset options
· 1.0% of reviews
Password reset difficulties
-
remove followers
· 9.0% of reviews
Unable to remove followers
-
pausing stories
· 11.0% of reviews
Inability to pause stories
-
filter and game search
· 7.0% of reviews
Search issues
-
camera issues
· 20.0% of reviews
Camera malfunctions
-
app crashes
· 12.0% of reviews
Frequent crashes
-
memory storage
· 16.0% of reviews
Storage limitations
-
account issues
· 12.0% of reviews
Account bans and locks
-
freezing
· 3.0% of reviews
App freezing
-
banning
· 11.0% of reviews
Unjustified bans
-
streaks
· 4.0% of reviews
Streak restoration issues
-
account bans
· 11.0% of reviews
Account bans
-
keyboard issues
· 1.0% of reviews
Keyboard functionality
Praised Features
-
filters and lenses
· 11.0% of reviews
Fun and creative filters
-
messaging
· 16.0% of reviews
Video chat and messaging
-
overall experience
· 22.0% of reviews
Overall app experience
-
stories
· 16.0% of reviews
Stories feature
-
communication
· 28.0% of reviews
Communication tools
Feature Requests
-
more storage options
· 15.0% of reviews
Request for more storage options
-
better support
· 4.0% of reviews
Request for better support
-
landscape mode
· 7.0% of reviews
Request for landscape mode
-
memory backup
· 17.0% of reviews
Request for memory backup
-
password reset options
· 1.0% of reviews
Request for password reset options
-
remove followers
· 9.0% of reviews
Request to remove followers
-
pausing stories
· 10.0% of reviews
Request to pause stories
-
filter and game search
· 9.0% of reviews
Request for filter and game search
-
camera issues
· 24.0% of reviews
Request for camera improvements
Bug Reports
-
app crashes
· 12.0% of reviews
Frequent crashes
-
memory storage
· 16.0% of reviews
Storage limitations
-
account issues
· 12.0% of reviews
Account bans and locks
-
banning
· 11.0% of reviews
Unjustified bans
-
streaks
· 4.0% of reviews
Streak restoration issues
-
account bans
· 11.0% of reviews
Account bans
-
keyboard issues
· 1.0% of reviews
Keyboard functionality
Competitive Position
Snapchat maintains a strong position in the photo-video messaging market but faces competition from Instagram and other emerging platforms.
